Elliot Friedman

Chief Executive Officer

Elliot Friedman is the Chief Executive Officer of Rx360 and a longtime entrepreneur who has founded and led multiple companies across technology, healthcare, and consumer innovation.

Over the course of his career, Elliot has built and scaled organizations focused on solving complex real-world challenges, including ventures in biotechnology, digital services, and emerging technology.

His work has consistently centered on identifying important gaps in the market and building teams capable of turning bold ideas into practical solutions. At Rx360, Elliot leads the company’s vision to help older adults maintain independence while staying connected to the people and information that support their health.

He holds an undergraduate degree from the University of Pennsylvania and an MBA from the Massachusetts Institute of Technology.

Peyman Majd

President

Peyman Majd serves as President of Rx360, where he focuses on operational leadership, partnerships, and the execution of the company’s long-term strategy.

Peyman brings extensive experience working across technology, healthcare, and consumer services, helping organizations develop innovative solutions that meet real human needs. His work has focused on building systems and partnerships that connect people, services, and information in ways that simplify complex problems.

At Rx360, Peyman helps guide the company’s efforts to create a thoughtful wellness ecosystem that supports independent living while strengthening the connections between individuals, caregivers, and healthcare professionals.

He holds an undergraduate degree from the University of California, Los Angeles and a M.S. in Astronautical Engineering from the University of Southern California.

World-Class Experience

A Team Built to Solve Meaningful Problems

The broader Rx360 team includes experienced leaders and innovators who have helped
shape products and organizations at companies such as:

…and many others.

Together, this diverse experience informs how Rx360 approaches its mission — combining technology, healthcare insights, and thoughtful design to support people living vibrant, independent lives.

Building the Future of Independent Living

The Rx360 leadership team believes that independence is one of the most important elements of a fulfilling life.

Our mission is to create tools that help people stay connected, informed, and confident as they navigate their health and well-being.

Stay Connected. Live Independent.